CASE STUDY: "HAPPY CAKE"
This was a branding project for a musician duo based in Florida. They had worked with a few designers before me, and hadn't landed on anything that met their needs yet.
Their concept is based on a Jamaican style of cake. They wanted subtle references to that culture, but nothing blatant as they also wanted a family friendly, energetic and generally happy brand.
They sent me some images of color palettes they liked, and then I got started. Click the button below to see the finished project.